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Avanti Slogan!


mfg

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Thanks for that page (that I do not believe that I have).  It looks like the '63 Wagonaire that I owned for nine years.  Mine was; Daytona, blue mist metallic, back up lights, wheelcovers, whitewalls, roof rack, blue bucket searts - plus - 289 V8, AT, ps, pdb, radio, heater, Sta-Bars, etc.

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That is an outstanding advertisement!...I still have the one I picked up at my local Studebaker dealer SOOO many years ago!

 

By the way, what does "Island In The Sun" refer to?

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Studebaker advertised quite a bit in Boating magazine in '62 thru '64. Boating would have special advertising sections that had nice color ads, with a common "theme". Island in the Sun was the theme in the issue that the Avanti/Wagonaire ad was in.

Here are some more Studebaker items from Boating magazine:

 

Boating '62 Lark ad 1.jpg

Boating '62 Lark ad 2.jpg

Boating Avanti Ad.jpg

Boating Wagonaire.jpg

Edited by r1lark
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